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Everyone Wins renews in China

MIPCOM NEWS - With a Chinese renewal in the bag, Asian television veteran Robert Chua is here looking for a new distribution partner for his Everyone Wins gameshow format.

"My distribution deal with Action Time ends next month," Chua told C21. "After two years, it's time to move on." Back in November 2001, the Carlton-owned format division picked up ex-Asian rights to the format, but so far only a Spanish deal for the format has been signed, Chua said.

"I think the format has the potential to be the next Millionaire," he said. "I'm looking for a partner who really understands the format." Another of Chua's formats, You be the Judge, goes through Distraction.

Meanwhile in Asia, Chua is in final negotiations for a major renewal of the format with Shanghai Oriental Television (OTV). The local primetime version of the format has been on air on OTV seven nights a week since January this year.

"I think we'll have to look at airing it maybe five nights a week - I don't want the format to burn out. So far, we've made 200 episodes in China." He said the OTV deal was a "normal format licence" without any of the usual airtime barter arrangements that are typical in the territory.

Elsewhere in Asia, the format launched on Singapore's MediaCorp two months ago, and on TVB Hong Kong last month. HK is soon to see a stand-alone SMS version of the format, after a revenue-sharing deal between Chua, TVB and local telco CSL.

The TVB show has also been sold to several Chinese networks around the world, including Fairchild TV in Canada, The Chinese Channel in France and the UK, Jade in the US, TVBJ Channel in Australia and Singapore and Measat in Malaysia.

Ed Waller
12 Oct 2003
© C21 Media 2003

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