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Asian deal for Everyone Wins; CAA onboard

A Malaysian production outfit has picked up an option for Hong Kong television veteran Robert Chua's new interactive gameshow format Everyone Wins, a format that Chua is pitching as the next Millionaire.

Vision Plus Entertainment, based in Kuala Lumpur, has picked up the format and is currently in negotiations with local broadcasters. Chua's own production company retains all Asian rights to the format, which has previously been sold to TVB in HK.

Chua has high hopes for his new format, seeing it as a likely candidate for the new Millionaire, particularly for that format's US broadcaster, ABC. So much so that he has signed up US agents CAA to target the show at ABC, despite the network's recent reluctance to take any more studio-based gameshow formats after what many see as its mismanagement of Millionaire.

Having CAA's David Tenzer pitching Everyone Wins to ABC does not effect Chua's earlier deal with Action Time to handle all ex-Asia rights to the format, said an exec from the distributor. Action Time sells into the US via WMA.

And as far as the North America goes in future, "all my new formats, apart from Everyone Wins, will be handled by CAA with or without any format distributors," Chua told C21.

Chua's new 60' studio format has contestants pitting wits against each other, based on answering questions the quickest to win the most points. The format's interactive twist is that their scorelines form a stream of Lucky Numbers that players at home have to match with their own passport numbers, credit card numbers etc to win prizes themselves.

Another new format Chua has developed for the international market is TV Phone-In Karaoke, a late-night show that allows viewers to sing along from home phones but also allows viewers to vote off singers mid-song via SMS.

The format has been adapted for the international market from Chua's original series that appeared back in 1998 on CETV in China.

Ed Waller
9 May 2002
© C21 Media 2002

Links & Related articles

Asian TV veteran slams 'degrading Western formats'    25 Mar 2002
Hong Kong format pick up for Action Time    10 Dec 2001

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